TECH COMPARING

Last Sunday, September 20, the title song of Yeh Prem Mol Liya was launched with much fanfare at Mumbai’s iconic Royal Opera House. The grand event instantly added to the buzz around the film, which is being positioned as a clean family entertainer in the quintessential Sooraj Barjatya space. Now, Bollywood Hungama has learnt of another significant development concerning the much-awaited film. Yash Raj Films (YRF) has acquired its overseas distribution rights. The distribution arm of the premier production house will release Yeh Prem Mol Liya across international markets. A trade source told Bollywood Hungama, “YRF has a very strong distribution network and is known to secure the best possible screens across key overseas territories. With YRF coming on board, Yeh Prem Mol Liya is expected to get a healthy release in the major international markets.” Yeh Prem Mol Liya is produced by Rajshri Productions and marks the fourth association between the banner and YRF. Their relationship date...

Myntra, one of India's leading fashion, beauty and lifestyle platforms, today unveiled its campaign for the upcoming Big Fashion Festival (BFF), featuring brand ambassadors Alia Bhatt and Ranbir Kapoor. BFF will offer over 8 million styles when it goes live on 8th October. The campaign kicks off with a set of star-studded films, building excitement ahead of the shopping event. Created around the idea that when a deal is too good to resist, even the most spontaneous, inconsequential thing can become a reason to shop, the campaign features a series of films that take everyday, familiar moments and spiral them into wildly exaggerated, laugh-out-loud logic. A stray scrunchie, an aunty's blessing, a Diwali cab ride, a lucky card game or simply a sneeze, each trigger sets off an escalating chain of thoughts that inevitably lands in one place: shopping from the Myntra BFF event. Neha Gulati, Senior Director, Brand Marketing, Myntra, said, “BFF has always been about giving customers a...

Actor Ajay Devgn and Kajol’s Juhu bungalow has come under scrutiny after the Brihanmumbai Municipal Corporation (BMC) issued a stop-work notice over work linked to a proposed salon and spa at the property. The development follows objections from the Kapol Co-operative Housing Society, which has questioned the proposed commercial use of the residential premises. The Devgn camp, however, has maintained that the necessary permissions and approvals for the proposed use have already been obtained. The matter is now likely to hinge on the documents submitted by the property owners and the civic body’s assessment of those approvals. BMC seeks documents over proposed commercial use The property in question is a 7,802 sq ft bungalow located at Plot S-10 on N S Road No. 11 in Mumbai’s JVPD Scheme. According to reports, the housing society approached the BMC after noticing work related to the proposed salon and spa at the premises. Following the complaint, officials from the BMC’s K-West ward so...

The third instalment of the Lust Stories franchise brings together four filmmakers with distinct storytelling styles. Vikramaditya Motwane, Kiran Rao, Shakun Batra and Vishal Bhardwaj have each directed a segment in the latest anthology, exploring different facets of relationships, intimacy and desire. Producer Ashi Dua recently spoke to Bollywood Hungama about the making of Lust Stories 3 and opened up about the creative process behind the four stories. From Motwane considering multiple ideas before settling on his segment to the back-and-forth involved in collaborating with veteran filmmaker Vishal Bhardwaj, Ashi offered insight into how each director approached the anthology. Ashi Dua on Vikramaditya Motwane’s “very unlike” idea Ashi described Vikramaditya Motwane as one of the finest filmmakers in the country and revealed that the director initially had several ideas for his segment before arriving at the story that eventually became part of Lust Stories 3. “He is one of the fines...

Salman Khan starrer upcoming action-drama which is reportedly titled Monster is currently progressing with an extensive Mumbai schedule, with the makers filming several important portions featuring the superstar and Arvind Swamy. Directed by Vamshi Paidipally and backed by Sri Venkateswara Creations, the film also stars Nayanthara. According to a source close to the project, Arvind Swamy has begun a 10-day Mumbai schedule for Monster, during which he is shooting both combination sequences with Salman Khan and portions on his own. The schedule includes elaborate action sequences, with the team focusing extensively on their choreography and execution. The source revealed, "Arvind Swamy has started shooting for a 10-day schedule in Mumbai, and the team has been working extensively on the choreography and execution of these sequences. There is a lot of preparation going into making these portions visually impactful.” The source further revealed that Swamy will share the screen with S...

Karan Johar has made one of the biggest moves among Bollywood’s wealthiest names between the last two editions of the Hurun India Rich List. In 2024, the filmmaker-producer was valued at Rs. 1,400 crore and occupied the fifth spot among the Hindi film industry’s wealthiest names. A year later, his fortune has climbed to Rs. 1,880 crore, pushing him up to fourth place. That’s a jump of Rs. 480 crore in just one year, an increase of roughly 34%. And while the number itself is striking, the change in his position makes the comparison even more interesting. On the 2024 list, Johar was behind Shah Rukh Khan, Juhi Chawla, Hrithik Roshan and Amitabh Bachchan. Bachchan’s wealth stood at Rs. 1,600 crore, putting him Rs. 200 crore ahead of Johar. Fast-forward to the 2025 edition and that gap has completely disappeared. Johar is now at Rs. 1,880 crore, while Bachchan and his family are estimated at Rs. 1,630 crore. That puts Johar Rs. 250 crore ahead and moves him from fifth to fourth. So, what ...